Being a recent college graduate, I am doing a lot of applying to jobs. Obviously, each one wants a resume. But, how should you create your resume?
From what I was taught in class, a resume should include your name and contact information on the top, in a larger font than the rest of the document. Then, move into objective, education, work experience, involvement/awards and conclude with references.
Sure, this method works, but what makes you stand out? Doesn’t this just make you a carbon copy? Especially if you just use a template? Sorry to anyone who stands by this method like it’s the bible, but I completely disagree with this approach.
I am currently reading “Content Rules” by Ann Handley and C.C. Chapman, and they brought up some points I thought were very interesting. Granted, this book is geared toward creating content for business’s blogs, websites, videos, social sites, etc., but I believe the information presented can also be relevant to one’s personal brand and development. See the quotes below:
“If someone lands on your site, or reads your news letter, or whatever, your content shouldn’t sound like your competitor’s — or like anyone else’s, for that matter. It should sound like you.” (Content Rules, page 30).
“Differentiate from the pack of bland … Personality is the key element behind your brand and what it stands for…” (Content Rules, page 39).
I think this should also apply to personal branding, or in this case, resumes. Why would you want your resume to be just like your competitors? Especially aesthetically.
This thinking obviously doesn’t apply across all career fields. A financial analyst will probably want something more clean-cut. But, for me, and others in communications, graphic design or anything relatively creative, why not show off your skills and creativity in your resume design rather than just telling them?
Keep in mind, content is usually king. Proof read again and again. Make sure there are no spelling or grammatical errors. Those give you a one-way ticket to the trash bin.
What are your thoughts on resumes? Do you prefer black and white or something with color and more aesthetically pleasing?